Sisters Are Doing It For Themselves

Sisters Are Doing It For Themselves

Imagine landing in a new country, you stand in an unfamiliar airport with your possessions crammed into your suitcase. People rush around you, speaking a language that is foreign to you. You are filled with contradictory feelings. Sadness for the friends and family you have left behind, excitement and joy to see your loved ones who will take you to your new home. Fear, apprehension and little bit of thrilling excitement about starting a new life in this unknown land.

Our 2 Key Tips to Get the Most Out of Your Agency

Our 2 Key Tips to Get the Most Out of Your Agency

Congratulations! You’ve just found an agency that gets you, has great ideas and is ready to max out your marketing activity with all of their creative might! But how do you make the most out of your new relationship with your agency? We’ve put two quick, albeit highly effective, tips to ensure a positive, productive and highly effective working relationship. Here we go!

A New Beginning for St. Skin

A New Beginning for St. Skin

When the two vibrant and talented dermal clinicians and business owners from Totally Skin & Beauty came to Inka late last year to find out the best way to re-launch their skin business, we were thrilled! (Office full of women, anyone!?)

Maryan and Leelah’s clear passion for skin is nothing short of contagious. Their number one objective is to make people look and feel great in their own skin and their unique vision for their Flinders Lane skin wellness centre was just so exciting, that we were thrilled to play our role in their rebrand. Here’s how we did it…

3 Trends That Make Facebook Advertising More Powerful Than You Think

3 Trends That Make Facebook Advertising More Powerful Than You Think

Facebook is no longer a platform that simply connects people. As one of the world’s largest social networks, it can be one of the most powerful marketing platforms for your business with the right strategy and execution, especially since its acquisition of Instagram in 2012. It is important to learn how you can transform the way your business engages with customers using the latest tools and technologies Facebook offers.

Making Your Brand More Memorable

Making Your Brand More Memorable

Memorable branding is certainly one of the most favoured current buzzwords in the world of marketing, PR and social media. But just like so many other buzzwords, do you really know what it means to make your brand memorable? Like, really, really memorable?  

We believe that a memorable brand consists of three key ingredients; consistency, knowledge and personality. Sit tight whilst we break it down.