what to expect?

• A four hour workshop with expert Brand Strategist Dee

• You will be guided through the key steps to creating (or recreating) your brand.

• We’ll work through understanding and defining your audience, how you can stand out in your market, as well as creating and defining a clear brand personality. 

• And snacks, because everyone’s so much more productive when there’s cheese involved. Right?

Our workshops are super interactive, so you can expect lots of real life examples and plenty of practical tools and useful activities. Each workshop will be capped at 6 people so you’ll have the opportunity to pick Dee’s brain and get her advice on those pain points that are plaguing your business.

What you’ll get out of it?

• An understanding as to why developing a memorable brand is so important.

• Learning how you can develop your brand to achieve your business goals.

• Your very own brand bible workbook.

• A clear plan of attack with actionable and achievable goals, enabling you to confidently grow your business.

Our workshops are tailored to the people within them, so once you’ve made the brilliant decision to invest in your brand, we’ll send you an in-depth questionnaire to learn all about you and your business.

should i attend?

Well, are you

• A startup or an entrepreneur?

• An established business looking to rebrand or reposition yourself within the market?

• A growing business (or a business that would like to grow) looking to clarify your brand positioning and strategy? 

• Curious and recently inherited some extra cash from your great Aunt Martha that you want to spend on new and interesting things?

Yes? Then you should attend.

A little bit about your workshop leader Dee:

As Inka's resident Brand Strategist, Dee McNamara has a gift for breathing life into brands. Her 15+ years of marketing experience has allowed her to develop a serious talent for sharing unique stories across multiple industries. Her client experience spans sports, FMCG, product, education, tourism, food, fitness, real estate and fashion industries ...just to name a few.  

Dee is an expert in writing a brand's whole story - from developing voice, visuals and strategies to nailing down your key target audience and providing creative direction.

"I see your brand as a living, breathing thing. Every single touch point contributes to a customer's perception of who your brand is. My goal is to consistently and carefully develop your whole story for maximum impact; ensuring your brand stands out from competitors and is both memorable and meaningful to your customers.”